A brilliant and stunning video ad campaign is virally expanding through the interwebs recently (and when I say “virally expanding” I mean “my dad got it in his email”).
This is a campaign for Batelco Infinity, a telecom provider from Bahrain. From the crisp looks, tons of money had been poured into the production.
Bahrain-based agency FP7/BAH worked for over a year to bring together a super glossy short film. Batelco wanted to launch into the market with the proposition of ‘Bringing ideas to life’ to show the potential of its offerings to facilitate global communication.
Infinity is an ambitious project by Batelco to launch its new brand positioning “Bringing Ideas to Life”, I don’t remember seeing such an amazing work coming from this part of the world, Batelco has certainly nailed a huge exposure and scored a milestone with more than 111,000 fans on facebook.
This ad is one of the top ten of TED’s Ads Worth Spreading.
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